Communication for Development Course [C4D]

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We are proud to offer this course in a variety of training formats to suit your needs. We use the highest quality learning facilities to make sure your experience is as comfortable as possible. Our face to face calendar allows you to choose any classroom course of your choice to be delivered at any venue of your choice - offering you the ultimate in convenience and value for money.

June 2024

Code Date Duration Location Fee Action
CFC09 24 Jun 2024 - 5 Jul 2024 10 days Pretoria, South Africa $4,400 Register
CFC09 24 Jun 2024 - 5 Jul 2024 10 days Kisumu, Kenya KES 165,000 | $2,200 Register
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Unfortunately, we do not have any dates scheduled at this time. Do you have a date in mind when you would like to take your training?

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Contact Us on (+254) 715 077 817 / (+254) 792 516 000 or email us [email protected].

June 2024

24 Jun - 5 Jul 2024
10 days
24 Jun - 5 Jul 2024
10 days
KES 165,000 $2,200
I Want To See More Dates...

Unfortunately, we do not have any dates scheduled at this time. Do you have a date in mind when you would like to take your training?

Request Custom Schedule

Contact Us on (+254) 715 077 817 / (+254) 792 516 000 or email us [email protected].


This IRES course will introduce participants to the field of Communication for Development (C4D). C4D is an evidence-based process that utilizes a mix of communication tools, channels and approaches to facilitate participation and engagement with children, families, communities, networks for positive social and behaviour change in both development and humanitarian contexts. It draws on learnings and concepts from the social, behavioral and communication sciences.

Communication technologies and approaches have evolved rapidly in the past decade and new opportunities for engaging people in social change processes have opened up. At the same time, factors such as changing demographics, globalization, armed conflicts, climate change, disease, pandemics and epidemics, movements of migrant and   refugee   populations, and   rapid   urbanization   have posed new challenges and requirements for innovation in the development and communication sectors.


10 days.

Course Level:


Upon completion of this training course, participants will be able to:

  • Understand key theories around communication, development, culture, behaviour and social change
  • Describe key theories around communication, culture, behaviour and social change
  • Define key C4D concepts, principles, approaches, methods and techniques
  • Recall the role of research, design, development, implementation and monitoring and evaluation to C4D programming
  • Identify the steps involved in the design and development of effective, evidence-based and human rights-based C4D strategies in line with best
  • Select the most effective communication channels.
  • Recognize the importance of internal and external communication and the different audiences you need to reach.
  • Develop key messages for your markets and stakeholders.
  • Define the communication goals and objectives.
  • A step-by-step toolkit and framework to create a clear, concise, integrated communication strategy.


Module 1: Principles and Concepts in C4D.

  • Introduction to C4D.
  • C4D Planning.
  • C4D Implementation and Management.

Module 2: Behavior and Social Change Theories in C4D.

  • Behavior and Social Change Theory in C4D.
  • Interpersonal-Level Change Theories
  • Community-Level Change Theories.
  • Theory-Led C4D Research and Planning.

Module 3: C4D Research, Monitoring, and Evaluation.

  • Research, Monitoring and Evaluation
  • Participatory Research.
  • The C4D Research, Monitoring and Evaluation

Module 4: Role of development in Communication.

Applied/Practical Components

  • Development communication in health and gender
  • Development communication in Activism Humanitarianism, and social change
  • Development communication in ICT and open development
  • Development communication in environment and sustainability
  • Development communication in Inequality, Global poverty and Hunger.

Module 5: Development of a communication strategy for development

  • Contextual analysis.
  • Goals
  • The causal analysis.
  • Targets (direct-indirect).
  • Communication activities.
  • The messages.
  • Canals
  • Typologies of the supports for the implementation of a C4D.
  • The calendar.
  • Human and financial resources.


Related Courses

Course Administration Details:


Participants should be reasonably proficient in English. Applicants must live up to Indepth Research institute (IRES) admission criteria.


The instructor led trainings are delivered using a blended learning approach and comprises of presentations, guided sessions of practical exercise, web based tutorials and group work. Our facilitators are seasoned industry experts with years of experience, working as professional and trainers in these fields.

All facilitation and course materials will be offered in English. The participants should be reasonably proficient in English.


Upon successful completion of this training, participants will be issued with an Indepth Research Services (IRES) certificate.


The will be held at The IRES Training Centre. The course fee covers the course tuition, training materials, two break refreshments, lunch, and study visits.

All participants will additionally cater for their, travel expenses, visa application, insurance, and other personal expenses.


Accommodation is arranged upon request. For reservations contact the Training Officer.

Email: [email protected] or [email protected]

Mob:+250 789 621 067 or +254175077817



Payment should be transferred to IRES account through bank on or before start of the course.

Send proof of payment to

Email: [email protected] or [email protected]


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